The essence of Sarsparilly is its lovingly crafted, vintage-inspired clothing with references of pop culture, kitsch and colour.

Here’s the low down. Sarsparilly is run out of the beautiful coastal city, Newcastle NSW, ensuring all our pieces are 100% Australian made and handmade from scratch by a small group of seamstresses.

Our garments are:

  • Always 100% cotton - perfect for those steaming Australian summers or sunny European getaways.
  • All fabrics are laser printed using eco-friendly dyes for minimum wastage
  • Every dress and skirt feature wide hems, pockets, are both hand pleated and gathered and have invisible zippers with hook and eye closures
  • Bodices are always fully lines
  • Sizing varies from XXS to 5XL - vintage ladies sure weren’t one size only, neither are we.

Fun fact: in every skirt there’s at least three metres of fabric and in every dress at least four metres.

Our prints are fun and always changing to suit what we are all loving - whether it’s lollipops, superheroes, flowers or kittens. Many of the prints we use are designed by independent artists; as a small business ourselves, it’s important to us to support up and coming designers.

One thing the 1950’s didn’t have is Afterpay and Lay-By. But we do! Sarsparilly offer a 7 week lay-by/law away option for any purchases, as well as Afterpay, breaking down the purchase cost to four equal payments over 60 days.

Besides all the nitty gritty stuff, most of all Sarsparilly is about joy and wearing your true colours. The Sarsparilly woman various; they may have a passion for pop-culture, or rockabilly, frequent Comic-Cons or simply love a feminine touch. The one thing they all have in common is a love for spreading love, fun and colour. We welcome you to the Sarsparilly way of life.


Meet Maria. All things flamingoes, carousels and candy comes from the mind of Maria. She has been designing frocks since the age of 11, when she officially decided she wanted to become Janet Jackson’s costume designer. Maria went on to train in Fashion Manufacturing at TAFE.

Her dreams became a reality when she found out about the kick-start for small businesses program, NEIS, offered by the Australian Government; from there Sarsparilly was born.

In 2016 Sarsparilly was launched with full force. Maria hopes that wearers will always feel like they were wearing a part of Sarsparilly's own 'wonderland'.

She hasn't achieved her dream of being Janet Jackson's costume Designer just yet, but never say never.

Maria currently lives with her husband and two little boys in the beautiful coastal city, Newcastle, Australia.

So, how do you solve a problem like Maria? Simple; do whatever you can to make your dreams happen.




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